Inhalt Navigation
Agency Blog

Model agencies Hamburg - Fashion scenes between Hafen & City

04 Mar, 2018

"Oh Hamburg my pearl" many talk about it, but what makes this city so special and adorable?

"Oh Hamburg my pearl" many talk about it, but what makes this city so special and adorable?

# Hamburg in the center

Berlin, Cologne and Munich are on top of our lists, but what about the port city? With an area of ​​755 km² and a population of 1.79 million people, Hamburg ranks second in terms of population.

But what does the big city model have to offer and how much has it integrated into the fashion scene?

# Model agencies in Hamburg

Again and again, the topics "modeling agencies" and "becoming a model" are in discussion and cause for discussion. Many want to be a model, but do not know where to start. Questions like: which city, which agency and what do I have to consider? come from. Vogue.de has published an extensive list of contact points for the model business, as unfortunately still too many "black hot" romp among the agencies. We researched for you to find out how many serious model agencies there are in Hamburg. We found about 30 modeling agencies, well-known agencies like MD Management, Mega Models and Modelwerk are at the top of the list - but of course we are also active as modeling agency for Hamburg ! But how do I recognize a rogue modeling agency? - Quite simply: finger away from agencies charging for the sedcards or recording! The fees or monthly discounts are a big topic and unsettle many newcomers. Please note that reputable agencies only get commission from the client after a successful mediation.

Toni Garrn

# Your possibilities as models in Hamburg

Take, for example, the model "Toni Garrn". Everyone knows the 1.80 m tall blonde, who was born on 7 July 1992 in Hamburg. It is the prime example of not only making the breakthrough in Paris, Milan or Berlin. No, it was a Fanfest in Hamburg for the World Cup, where it was discovered in 2006. In 2008, the international campaign for Calvin Klein and CK Jeans appeared, which made sure that ten years later, it was seen by labels such as Burberry, Chloé, Hugo Boss, Prada and Versace. Garrn became the 11th most important model in the world in just 4 years, proving that even if you start in a city like Hamburg, you can make an international career.

Karl Lagerfeld

# The beginning of fashion creation

The legendary Karl Otto Lagerfeld was born in Hamburg, to be exact on 19 September 1933. He has been the creative director of the French fashion house Chanel since 1983. The rise of the company to an international multinational corporation is largely attributed to Lagerfeld. Lagerfeld has been creating fashion under his own name since 1974. The press baptized him "Kaiser Karl" or "Modezar". Everyone knows Karl, hated by some for his design skills and hated by others for saying "who wears sweatpants, has lost control of his life". But the Hamburger remains true to himself and has made it to the top.

# Our conclusion

The second largest city in Germany has a lot to admit. Whether the discovery of a model during a fanfest or the beginning of a new fashion era - everything is possible in Hamburg.


Further contributions

10 Aug, 2018

The models - How a small agency has become an international player

Since the beginning of 2018, the number of clients who hire models from our agency for jobs outside of Germany has increased massively. But what makes our models so popular worldwide?
Read more
27 Jan, 2025

Die Bedeutung von Diversität in der Modeindustrie

Die Modeindustrie hat sich in den letzten Jahren stark verändert. Eines der wichtigsten Themen, das immer mehr Aufmerksamkeit erhält, ist die Diversität in der Branche. In der Vergangenheit war die Modewelt oft von einer sehr eingeschränkten Vorstellung von Schönheit geprägt. Heute zeigt sich jedoch ein klarer Trend zu mehr Vielfalt. Aber warum ist Diversität so wichtig für die Modebranche?
Read more
10 Jun, 2025

Model werden: Diese Voraussetzungen zählen heute wirklich

So viel vorweg: Die Voraussetzungen, um Model zu werden, sind heute viel vielfältiger als viele denken – und genau diese Entwicklung begrüßen wir bei the-models. Doch was braucht es eigentlich wirklich, um in der heutigen Modewelt Fuß zu fassen?
Read more
24 Aug, 2022

Worauf es bei Modelagenturen ankommt

Um im Modelbusiness Fuß zu fassen, führt der Weg nur selten an Modelagenturen vorbei. Als Zwischeninstanz sorgen Agenturen dafür, dass Models und Kunden zueinander finden. Sie spielen bei der Vermittlung also die zentrale Rolle. Doch Vorsicht! Gerade am Anfang der Karriere ist man noch unsicher und kann schwer einschätzen, welche Agenturen vertrauensvoll sind und von welchen man besser Abstand hält.
Read more
25 Sep, 2017

Models in product photography - Eyecatcher & key to success

The concept model has more associations like Fashionshows, catwalks and photoshootings - and the model is always the focus. But in addition to Fashionshows and catwalks, there are other possibilities to be a model.
Read more
10 Jan, 2022

Neues Jahr neues Sportglück – jetzt mit Gymondo durchstarten.

Das alte Jahr geht zu Ende und neue gute Vorsätze für das neue Jahr sind bereits geschmiedet. Mehr Sport treiben, weniger Süßigkeiten, öfter mal die Eltern besuchen: Auch die Neujahresvorsätze 2022 werden ganz sicher von einigen Klassikern geprägt sein – und wie gewohnt könnten die guten Vorsätze alsbald auch wieder in Vergessenheit geraten.
Read more

# Contact Details

Alison Steinke
Alison Steinke
Key Account Manager
+49 521 448 139 08
a.steinke(at)the-models.de